Sharon Philipp
Coldwell Banker Realty

 

Thinking of Selling? Know someone who is? View and share my updated Marketing Plan! 

Exclusive Property Marketing Plan  

 

At Coldwell Banker, I’m lucky to be backed by the nation’s strongest residential real estate company, benefiting you directly by giving you access to a plethora of unsurpassed marketing tools that are critical to success in today’s market:

  • Professional photography services. I have access to the most talented local photographers, so we can get the most stunning photos of your home. Getting the right “picture perfect” shots of your home, as well as utilizing additional photography services like walk-through videos (a video tour of your home), virtual tours (photo/video slideshow of your home) and Matterport 3D tours (interactive, photo-based floor plan that allows a consumer to virtually tour your home) are more important today than ever before because they allow buyers to view and tour your home without actually being physically present. These are “marketing musts.”
  • Social media and targeted online advertising. Marketing to buyers via social media and the online marketplace is still vital. Fortunately, I have the resources to make sure your home is targeted to the right audience on the most important channels, and that I receive the leads on inquiries so I can connect with every interested party. Many professionals say they can do this, but very few have the know-how and a solid plan in place to follow through – and no other company can beat Coldwell Banker’s online presence!
  • Property website. Yes, your home deserves its own website! Creating an exclusive property site for your home is a standard part of my marketing plan and a great way to generate more interest among the online audience!
  • Mailings. Although it might seem very traditional and a bit “old school,” sending high-quality mailers is still part of my marketing plan. Do you know why? They produce results and generate buzz for you! Part of a successful home marketing plan is having a well-rounded strategy – and direct mail still works!
  • eFlyers. To help announce your house’s arrival on the market, I always send an impressive eFlyer to my personal clients, family and friends who are looking for a home just like yours. Real estate is very much a referral business, and leveraging my contacts is just another way to get us one step closer to finding your buyer!
  • Digital announcement to the local real estate community. One of my favorite ways to market new properties is to include them in Coldwell Banker’s weekly update, which is distributed to the local real estate community. Since traditional broker tours for the real estate industry are not practical right now, this communication tool is even more valuable. It lets my colleagues know about your home’s availability so they can, in turn, let their home-buying clients know. It’s just another way that I put my vast and interconnected network to work for you. Let’s make a match!
  • Television advertising. Your home on TV? It can happen! Coldwell Banker has its own weekly television show, and I can include your home on it. By the way, viewership for our TV show is up 50% right now, giving me the ability to showcase your home on a grand scale.


    Contact me today to learn more about how my experience, resources and powerful marketing plan can benefit you.  Please continue to stay safe and healthy.
    I look forward to talking with you!



    Coldwell Banker

 

 

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Sharon Philipp

Coldwell Banker Realty
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